HIGHLIGHTS

Generative Extend empowers effortless video and audio lengthening with support for 4K and vertical formats.

Media Intelligence harnesses AI to swiftly find footage, eliminating the tedious manual search process.

Frame.io V4 enhances cloud storage, transcription services, and watermarking for superior content management.

Adobe has rolled out a range of innovative AI-driven features for its acclaimed video editing software, Adobe Premiere Pro. This initiative includes the introduction of Generative Extend and Media Intelligence, designed to enhance the video editing process. These features allow users to seamlessly extend video and audio segments while making it easier to find clips within extensive media libraries. Furthermore, Adobe has also integrated significant updates for After Effects and Frame.io, enriching the overall user experience.

Let’s delve into the major enhancements and features introduced in Adobe Premiere Pro, After Effects, and Frame.io that bolster the video editing landscape:

Adobe Premiere Pro Updates and Key Features

1. Generative Extend: Utilizing Adobe’s cutting-edge Firefly Video model, this feature enables users to prolong video and audio clips, allowing for smooth transitions and seamless content flow. Notably, it supports high-resolution 4K content and is compatible with vertical video formats, catering to modern content creation needs.
2. Media Intelligence: This innovative tool employs artificial intelligence to analyze footage, pinpointing objects, locations, and metadata. This significantly streamlines the editing process by allowing editors to quickly locate pertinent clips without extensive manual searches.
3. AI-Powered Caption Translation: The new captioning feature generates subtitles in 27 different languages, facilitating a broader reach for content creators and enhancing accessibility for diverse audiences.
4. Premiere Color Management: This functionality simplifies the color correction process by automatically converting log footage from various camera types into HDR and SDR formats, ensuring consistent and professional quality across different media outputs.

Updates for After Effects and Frame.io:

After Effects has also seen substantial improvements, including a high-performance preview playback engine that boosts efficiency. Enhanced 3D motion design tools and HDR monitoring capabilities have been introduced, allowing for more exact color adjustments and creative freedom while working on projects.

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In addition, Frame.io V4 has been enhanced with expanded cloud storage options, AI-driven transcription capabilities, watermarking for improved content protection, and refined document collaboration tools. These upgrades aim to facilitate a more effective workflow for teams sharing and managing video content.

Availability

Adobe has confirmed that the latest updates for both Premiere Pro and After Effects are now accessible to users. Premiere Pro will be providing complimentary access to Generative Extend generations for a limited timeframe. Meanwhile, in Frame.io V4, features such as Transcription and Access Groups are currently in beta testing, while the majority of new features are fully operational. Adobe plans to showcase these enhancements, along with additional video editing and collaboration tools, at the NAB Show 2025 in Las Vegas from April 6-9, located at Booth SL2210.